TITLE: “Challenges of Journalism in the Age of Artificial Intelligence”

Introduction / Overview

The primary objective of the Summer School organized by the Faculty of Media and Communication is to foster discussion on contemporary media issues and phenomena in an era of rapid technological advancement. Through lectures delivered by field experts and media professionals, participants will gain insights into the current state of the media landscape, its evolution during previous periods of significant technological change, and, most importantly, the challenges media organizations face today. Particular attention will be devoted to the media’s ongoing effort to maintain its relevance, credibility, and societal role while navigating the increasingly narrow space between public interest and political power.

Key Topics

• Media and Technology: Coexistence or Navigating Through Uncertainty?
• Educational Technology and Digital Tools
• The Contested Accuracy of Information in the Digital Age
• Artificial Intelligence and Journalism: Professional Partnership or Threat to the Profession?
• Media Production and Digital Storytelling
• Podcasting and Contemporary Media Production
• Challenges of Journalism in the Age of Citizen Journalism
• The Survival of Journalism
• Journalism’s Path Toward the Future
• Field-Based Activities
• Group Project Development and Topic Exploration

Learning Outcomes

Upon successful completion of the Summer School, participants will be able to:

• Understand the historical development and transformation of media;
• Analyze the extent and impact of technological advancements on media practices;
• Identify strategies adopted by media organizations to adapt to technological change;
• Evaluate the contemporary challenges facing journalism in relation to emerging technology-driven media products;
• Apply technological tools in the creation and production of media content;
• Utilize digital tools and technologies in teaching and learning processes within journalism studies.

Target Group

• Undergraduate and Master’s students;
• UBT academic and administrative staff;
• Media and communication professionals;
• Researchers and other interested participants.